Knitting socks in Niota, TN since 1902, Crescent Sock Co. endured the ups and downs that shaped the character of America’s people and her textiles industry. Today the company produces socks under its own FITS™ name in the oldest operating hosiery mill in the U.S. – leveraging technical expertise and long-held knowledge of fit and comfort. The family-owned company remains committed to its vision, its people, and to keeping jobs in the Tennessee Valley. Crescent manufactured socks for more than 30 other brands before deciding to market its own high-quality product. Responding to an industry-wide epidemic of ill-fitting socks, FITS leveraged over a century of experience to develop the world’s best-fitting sock using materials, processes, and quality controls that far exceed industry standards. The result: a product line that embodies the crucial connection between fit and performance.